Participants are given the company information.
The participants are given a one-sheet outline of the crisis and ‘rules of engagement’.
TV journalists and a cameraman constantly demand Interviews.
Phones are ringing incessantly with calls from various employees, politicians, the public, regulators, etc
Twitter feeds are hitting them every 30 seconds
The Chief Scientist is available only by phone and email but remote and refuses to make a decision
The CEO is on honeymoon in Hawaii and constantly interferes by phone and email
Activists break in and cause chaos
Four News Bulletins interrupt the session
Theory. What makes a crisis; what is best practice; the importance of speed and accuracy; etc
Video replay. The participants see themselves in action with pauses for commentary and basic media skills
Case histories. How major companies have got it wrong.
